Privacy Policy

Effective Date: August 18, 2025
Last Updated: August 18, 2025

Introduction

Upside Films ("we," "our," or "us") is an Emmy Award-winning, sports-focused, full-service production company that respects your privacy and is committed to protecting your personal information. We harness the power of video to cut through the noise and produce authentic stories that maximize our clients' potential, or as we like to call it, their upside. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website upsidefilms.com (the "Site") or use our production services.

By using our Site or services, you agree to the collection and use of information in accordance with this Privacy Policy. If you do not agree with our policies and practices, please do not use our Site or services.

Information We Collect

Personal Information

We may collect personal information that you voluntarily provide to us, including:

  • Contact Information: Name, email address, phone number, mailing address

  • Professional Information: Company name, job title, industry, professional interests, team or organization affiliation

  • Project Information: Details about video production projects, sports content requirements, creative briefs, production timelines

  • Communication Records: Messages, inquiries, and correspondence with us through our contact forms, email, or phone

  • Account Information: Username, password, and account preferences (if applicable)

Automatically Collected Information

When you visit our Site, we may automatically collect certain information, including:

  • Device Information: IP address, browser type, operating system, device identifiers

  • Usage Data: Pages visited, time spent on pages, click patterns, referral sources

  • Location Data: General geographic location based on IP address

  • Cookies and Tracking Technologies: Information collected through cookies, web beacons, and similar technologies

Third-Party Information

We may receive information about you from third parties, such as:

  • Social media platforms (if you interact with our social media accounts)

  • Business partners and referral sources

  • Public databases and industry directories

  • Marketing and analytics service providers

How We Use Your Information

We use the collected information for various purposes, including:

Business Operations

  • Providing and improving our video production services specializing in sports content, documentaries, and branded video content

  • Processing inquiries and responding to communications about production projects

  • Managing client relationships and production workflows from concept to final cut

  • Delivering requested information, quotes, and proposals for video production services

Marketing and Communications

  • Sending newsletters, updates, and promotional materials (with your consent)

  • Personalizing content and recommendations

  • Conducting market research and analyzing industry trends

  • Promoting our services and showcasing our work

Legal and Administrative

  • Complying with legal obligations and industry regulations

  • Protecting our rights and preventing fraud or misuse

  • Enforcing our terms of service and other agreements

  • Resolving disputes and handling legal matters

Website Enhancement

  • Analyzing Site usage and improving user experience

  • Troubleshooting technical issues and maintaining security

  • Developing new features and services

  • Optimizing Site performance and functionality

Information Sharing and Disclosure

We may share your information in the following circumstances:

Service Providers

We may share information with trusted third-party service providers who assist us with:

  • Website hosting and maintenance (Squarespace and related services)

  • Email marketing and communication services

  • Video hosting and streaming platforms

  • Analytics and performance monitoring

  • Payment processing and financial services

  • Cloud storage and data management for video production files

Business Partners

With your consent, we may share information with:

  • Collaborating production companies and creative partners in the sports media industry

  • Sports teams, leagues, and athletic organizations we work with

  • Vendors and suppliers involved in our video production projects

  • Industry professionals and networking contacts in sports media

  • Marketing partners and promotional collaborators

Legal Requirements

We may disclose information when required by law or to:

  • Comply with legal processes, court orders, or government requests

  • Protect our rights, property, or safety, or that of others

  • Investigate fraud, security issues, or policy violations

  • Enforce our terms of service or other agreements

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity, subject to the same privacy protections.

Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption of sensitive data in transit and at rest

  • Regular security assessments and vulnerability testing

  • Access controls and authentication protocols

  • Employee training on data protection and privacy practices

  • Secure data storage and backup procedures

However, no method of transmission over the internet or electronic storage is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

Your Rights and Choices

Depending on your location and applicable laws, you may have the following rights:

Access and Portability

  • Request access to the personal information we hold about you

  • Receive a copy of your information in a portable format

Correction and Updates

  • Request correction of inaccurate or incomplete information

  • Update your contact preferences and account settings

Deletion and Restriction

  • Request deletion of your personal information (subject to legal obligations)

  • Request restriction of processing in certain circumstances

Consent Management

  • Withdraw consent for marketing communications

  • Opt-out of certain data collection practices

  • Manage cookie preferences through browser settings

Communication Preferences

To unsubscribe from marketing communications, you can:

  • Click the "unsubscribe" link in our emails

  • Contact us directly using the information provided below

  • Update your preferences in your account settings (if applicable)

Cookies and Tracking Technologies

Our Site uses cookies and similar tracking technologies to enhance your browsing experience. We use:

Essential Cookies

Required for basic Site functionality and security

Analytics Cookies

Help us understand how visitors use our Site and improve performance

Marketing Cookies

Enable personalized content and advertising (with your consent)

Third-Party Cookies

Placed by external services such as analytics providers and social media platforms

You can manage cookie preferences through your browser settings, though disabling certain cookies may affect Site functionality.

International Data Transfers

If you are located outside the United States, please note that your information may be transferred to, stored, and processed in the United States or other countries where our service providers are located. We ensure appropriate safeguards are in place for international transfers in accordance with applicable data protection laws.

Children's Privacy

Our Site and services are not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If we become aware that we have collected such information, we will take steps to delete it promptly.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal requirements. We will notify you of material changes by:

  • Posting the updated policy on our Site with a new effective date

  • Sending email notifications to registered users

  • Displaying prominent notices on our Site

Your continued use of our Site or services after any changes constitutes acceptance of the updated Privacy Policy.

Contact Information

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Upside Films
Contact Person: Carson Smucker
Email: Carson@UpsideFilms.com
Phone: (717) 725-0299
Address: 325 Bondsville Road, Downingtown, PA 19335

For specific privacy-related inquiries, please include "Privacy Policy" in the subject line of your communication.

Additional Information for California Residents

Under the California Consumer Privacy Act (CCPA), California residents have additional rights regarding their personal information. For detailed information about these rights and how to exercise them, please see our [California Privacy Notice] or contact us using the information above.

Additional Information for EU Residents

Under the General Data Protection Regulation (GDPR), EU residents have specific rights regarding their personal data. For detailed information about these rights, our legal basis for processing, and data protection officer contact information, please see our [GDPR Privacy Notice] or contact us using the information above.

This Privacy Policy is effective as of August 18, 2025 and applies to all information collected by Upside Films through upsidefilms.com and our video production services.